She made history as the first Kiwi Playboy Playmate after being crowned Miss November in 2013.
Now, Gemma Lee Farrell has taken to social media to pay tribute to the late Hugh Hefner, who has died at the age of 91, the Daily Mail reports.
The 29-year-old shared a throwback photo of herself in the iconic Playboy Bunny uniform, which she posted to her 1.1 million Instagram followers.
"Living in the moment, thinking about the future, and staying connected to the past: That's what makes me feel whole," she wrote.