Kendall Jenner's tequila company has been accused of copying a rival brand.
The 26-year-old model's 818 Tequila is alleged to have "simply and blatantly copied the branding" of Tequila 512, which has now launched a lawsuit for trademark infringement, false designation of origin and unfair competition.
In court documents - which has been obtained by E! News - Tequila 512 says: "Comparing the two products, customers would easily believe, incorrectly, that the products are related."
![Jenner's 818 Tequila brand is being sued by Tequila 512. Photo / via Instagram](https://www.nzherald.co.nz/resizer/v2/L6PVLMFPE73Z7JYE75Q4NWD2PA.jpg?auth=c25d0095ef4a21265aedcbb22ff17e718cb29872a5176670e66da804c171b89c&width=16&height=19&quality=70&smart=true)
818 Tequila has been accused of copying its rival's use of a three-digit area code in its brand name.