Killing It is a comedy about chasing the American dream. About hungering for success. About fantasising over becoming so rich you can spend your days mooching around your mansion in a mini-kimono without people rolling their eyes at you. Or at least, not until you turn your incredibly wealthy back on them.
Specifically, it’s about the route one takes to achieve said dream. Do you walk the path of the righteous man even when it is beset on all sides by the inequities of the selfish and the tyranny of evil men? Or do you stray from the path, joining the weak in the valley of darkness as you lie, cheat and steal to fulfil your dream?
This is the constant choice nagging away at Craig. He’s a down-on-his-luck, wannabe entrepreneur and divorced dad who needs $20,000 in seed money to start the business he knows will bring him great success.
Inspired by his dad’s work ethic and greatly traumatised by his subsequent death after inadvertently interrupting a corner store robbery, he has taken it upon himself to pick up the baton and achieve the success his father strived for but couldn’t reach. For Craig, it’s not so much about the wealth, it’s about connecting with the father he lost and fulfilling his dream. It’s about giving his dad’s life meaning following his meaningless death.
While Craig emulates his father’s moral code and gets nowhere, his wayward brother Isaiah strides with great purpose and clarity through the valley’s darkness. He scams, he lies, and he sets his brother up to be away from his security guard post at the small bank where he works in order to rob it at gunpoint. Because Craig was not securely guarding the bank when the robbery took place, he gets fired.