It seems Beck has Kanye West to thank for the huge sales spike in his latest album following the Grammys.
The US singer-songwriter beat favourite Sam Smith to pick up the Album of the Year gong for Morning Phase, but his rapper rival was far from happy with the result.
Just as Beck began his acceptance speech, West stormed the stage and gestured that he was about to begin declaring Beyoncé's album "the best of all time" and deserving of the award again, as he did (seriously) to Taylor Swift five years ago.
Luckily for Beck, the headline-grabbing moment has shot Morning Phase up Amazon's albums chart, with sales rising by a massive 1342 per cent.
Swift kissed and made up with West backstage at the 2015 ceremony, where he continued to rant about the Grammys "not respecting artistry" and being "disrespectful to inspiration".