Duncan Garner has described his female co-host Heather du Plessis-Allan, as "the female version of me".
Set to launch next Monday, Story will compete with TV One's Seven Sharp.
Garner tells The TV Guide he has been watching du Plessis-Allan since she started her career 10 years ago, citing their similar qualities.
"I've thought she was hugely talented and creative and energetic - maybe the female version of me in a way," he says.
The two specify they don't want to be the new Campbell Live, nor does Garner want to be a "pony" that front's a programme and does little else.