Shut up or ship out.
That's the message from Queenstown's Sherwood after chatty punters caused issues at last Friday's Julia Deans gig.
The business is warning people who talk loudly during gigs they'll be asked to leave in the future, and introducing new measures to get them to shush.
Sherwood's Sam Chapman says there's been an increasing number of both artists and patrons "voicing their frustration" at crowds talking through gigs.
"As a result of last week's show, which saw our pre-show house-keeping announcement made inaudible and Julia finishing the show with 'I hope you enjoyed your $40 conversation', we felt we have no option but to begin to remove audience members from the show if they are compromising the experience for others."