Veteran broadcaster heralds change by broadening Breakfast music playlists at ailing radio station.
Radio Hauraki's high-profile new host says the station has become "crap" and drastic change is needed - including widening playlists out from rock.
Martin Devlin, who quit RadioLive this year, will start as the new host of Radio Hauraki's Breakfast programme on January 7.
The 48-year-old began his career in music radio, and told the Herald he had much affection for Hauraki and its celebrated history. But he is frank about why he thinks listeners have abandoned the station in droves.
"The station was crap. Let's be honest about it - the station was a dog. And it needed a kick up its butt. And that's what [content director] Mike McClung was brought in to do, and that's what we were brought in to do." That would extend to broadening playlists beyond the rock music closely associated with Hauraki.