ACT leader David Seymour may have people begging him to withdraw from reality television show Dancing with the Stars, but two prominent former Act Party leaders say the publicity can only be good for the brand.
With the original field of 12 celebrity dancers down to six, and another elimination round is this evening, Seymour's detractors say he should bow out gracefully.
But Seymour has vowed to keep dancing until he's voted off.
Former Act leader Richard Prebble said Seymour was improving the party's image.
"You don't manage to stay in a competition like that unless you've actually got some real ability," Prebble said.