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Veteran British pop star Cliff Richard is to follow Radiohead by letting fans decide the price of his new album over the internet. Fans of Cliff can order copies of Love ... The Album through his website ahead of its November 12 release.
The price is initially pegged at £7.99 ($22) but will drop the more people buy the album. The sales model is slightly different from that of Radiohead, who let fans choose what they wanted to pay for their album In Rainbows.