In the space of a week, two characters in different TV One comedies have innocently mistaken a vibrator for a kitchen utensil.
Sunday night's Mrs Brown's Boys special featured an uncharacteristically elaborate set-up in which Mrs Brown used one to whisk a bowl of cream.
On Wednesday night's premiere of Brief Encounters, a bemused participant at a 1980s Ann Summers party made the same mistake when confronted with a utilitarian device called 'The Stallion', asking "is that a food blender?"
It's a classic gag, probably one which dates back to the invention of the very first vibrator, and reveals the kind of familiar territory One's new Wednesday night inhabits.
But while some of the jokes may be a little too pre-loved, there's plenty else to like about the nostalgia trip back to the early days of the Ann Summers party plan. Brief Encounters is loosely based on the memoir of the company's chief executive Jacqueline Gold, who in 1981 struck upon the idea of taking the exotic lingerie and sex toys out of her father's high street shop and into the homes of potential buyers. The resulting parties - a slightly racier, strictly women-only version of the Tupperware party - proved wildly successful, and quickly took off across the United Kingdom.