Blake Lively calls out brands for 'alienating' sizing

Blake Lively with her husband Ryan Reynolds. Photo / Getty Images

Blake Lively has given a rare insight into the insecurities she suffered after giving birth to her third daughter.

The 33-year-old US actress and her husband, fellow actor Ryan Reynolds, welcomed Betty in October 2019, around the time Lively was set to begin promoting her film The Rhythm Section.

Despite being a fashion icon and frequenting red carpet events, Lively omits the use of a stylist and prefers to shop for clothes herself.

Sharing a flashback photo from her appearance on the Tonight Show with Jimmy Fallon this time last year, Lively, who shot to fame on Gossip Girl in 2007, revealed how she struggled to find clothes that fit her after giving birth.

"No one had samples that fit me after giving birth. And so many clothes from stores didn't fit either. So. Many," she began.

"It doesn't send a great message to women when their bodies don't fit into what brands have to offer. It's alienating and confusing.

Blake Lively's post on Instagram. Photo / Instagram

"That body gave me a baby. And was producing that baby's entire food supply. What a beautiful miracle. But instead of feeling proud, I felt insecure. Simply because I didn't fit into clothes. How silly is that in retrospect.

She added: "We all can ask for better from the brands we love."

Lively and Reynolds have three daughters together: James, 6, Inez, 4, and Betty, 1.

Lively revealed in a 2019 interview why she prefers to dress herself, despite it being commonplace in celebrity circles to have a personal stylist.

She also explained why she often adopts thematic dressing while promoting films.

"For me, fashion is a form of self-expression. It also really takes me out of my comfort zone. One of the reasons I'm an actor is that I'm naturally very shy, so it's liberating to dress up and pretend to be someone else," she said.

"The only way that I feel comfortable doing red carpets and interviews is when I adopt the same thing that I do when I'm acting, which is to play a character.

"So when I'm going to a premiere, I think, who is that character? And I step into that. I still get knots in my stomach before red carpets. You just want to represent yourself properly, so that's why I chose to style myself."