KEY POINTS:
Some Beatles fans are angry that their 1967 peace anthem All You Need Is Love is being used in a new ad campaign for disposable nappies.
Beatles songs have been used in ads before. A version of Help! was used in a car commercial in 1985, and current Target commercials use a version of Hello Goodbye.
But the All You Need ... campaign, launched this month for Procter & Gamble, irked some fans, who don't like the song being used during another time of war, in Iraq, to evoke dirty nappies.