Unrated DVDs have cost an Auckland DVD store $2260 in fines and court costs.
Bollywood Entertainment Bazaar Ltc and manager Rana Asif were convicted at Manukau District Court on Monday for selling non-compliant unlabelled Asian sourced DVDs.
Internal Affairs community safety manager Steve O'Brien said the prosecution came about as a result of a consistent refusal by Bollywood Entertainment Bazaar Ltd to adhere to the requirement of the Classification Act and Regulations.
"There has been a big increase in offending in recent years by DVD and retail outlets concerning the supply and sale of non-compliant unlabelled Asian-sourced DVD and VCD films. We want these prosecutions to serve as a deterrent for people in the industry," Mr O'Brien said.
An investigation by the Department of Internal Affairs found DVDs that had been seized from the shop had not been submitted for rating to the Film and Video Labelling Body by the store, nor had they ever been rated in New Zealand.