We’ve all been there. A character on TV is trying to deliver a crucial bit of expository dialogue but you can’t hear anything because there are cars whizzing past in the background.
Or a plane is taking off, or the helicopter rotor blades are whirring, or a bomb is exploding. But what did that guy just say about who the traitor in their midst is?
Not being able to hear the dialogue in a TV series or movie, especially an action blockbuster where it seems like anything blowing up is about seven times louder than characters speaking, has been a constant thorn in people’s sides.
Netflix previously revealed 40 per cent of members have the subtitles on all the time while surveys in the US and UK have found anywhere between 60 and 70 per cent of young viewers are frequent users of subtitles.
But if your use of subtitles has more to do with clarity on the dialogue than accessibility issues, Amazon is introducing a new feature that could do away with needing to turn them on because of the sound mix.