Soon, we'll know everything about them. Maybe even more than we want to.
Glossy mags will feature their grinning faces, fans will lavish praise or level criticism in online forums, and social media will ebb and flow with tidbits of lives now lived in the glare of the bright lights of the tube.
They are The Block NZ eight. Four couples, chosen by production company Eyeworks to battle for renovation glory on the latest season of the hit TV3 show.
Today, the country will be introduced. TV3 spokeswoman Rachel Lorimer said the network would run promos on the contestants during tonight's screening of The X Factor Australia.
The latest season has not been without controversy. Some neighbours in the Pt Chevalier street where the show will be filmed fought hard to stop production, fearing noise, crowds and general disruption.