Tauranga's blokarts have gone viral after they took centre stage at the Rugby World Cup opening ceremony.
The Facebook page for Papamoa-based company Blokart trebled in traffic soon after and the exposure generated a huge amount of emails from as far away as the United States.
About 60,000 people at the stadium watched the nimble land yachts and their drivers, and another one billion around the world viewed them on television.
But Blokarts' Tauranga inventor Paul Beckett was too nervous to attend the opening ceremony at Eden Park.
"I would have been too stressed out ... and even if something had gone wrong, I couldn't do anything about it," said Beckett, who designed and developed the blokart 11 years ago. Instead, he watched the ceremony on his daughter's television at Cooks Beach.