That story has been punctured by a series of mass layoffs by tech companies in recent weeks. Meta has sacked 11,000 workers or 13 per cent of its workforce. Elon Musk, Twitter’s new owner, has reduced the group’s headcount by half. Amazon plans to cut about 10,000 jobs, while Stripe, a private payments company, culled 14 per cent of workers. It has been a brutal experience for staff.
In most cases (Twitter is a somewhat different story) the job cuts are the reversal of a recent hiring binge. Tech companies had bet on the continuation of an unusual macroeconomic environment that was in fact about to end. Consumers are no longer confined to their homes with only ecommerce to spend their money on. Interest rates are no longer at rock bottom.
It’s hardly the end of these companies. Meta still has more staff than it did last year. But the mass layoffs do offer a couple of lessons.
The first is that, whether or not everyone is wearing jeans, many tech companies are highly autocratic. It was striking — and refreshing — to see chief executives take personal responsibility for the layoffs. But it was also a reminder of how much power they have.
At Meta, for example, investors have been increasingly frustrated by how much money chief executive Mark Zuckerberg was sinking into the “metaverse”. But Meta’s dual share structure allows him, with 13 per cent of the equity, to control more than half the votes.
“I made the decision to significantly increase our investments,” Zuckerberg wrote in a memo to staff last week. “I got this wrong, and I take responsibility for that.”
The speed of the layoffs by these global companies has also crashed into the spirit of employment law in the UK and Europe.
“In many countries around Europe, you need to give warnings to public administrations or works councils or trade unions, even if the company is not unionised, you have to have a plan that mitigates the social impact of your choices,” says Valerio De Stefano, a professor at Osgoode Hall Law School in Toronto. The idea of these laws is not to prevent companies from making layoffs, he says, but to make sure they happen fairly and with due warning. “We have a very rude awakening now, it is happening without any control or consultation, just someone who says: ‘Sorry, it’s my fault’.”
For employees, the experience underlines the fact that benevolent dictatorships can seem fine until they’re not so benevolent any more. Even people who have kept their jobs are seeing some benefits change. At Twitter, Musk has announced that everyone must work at least 40 hours in the office, upending life for people who had planned on remote work.
Trade unions hope the layoffs will help them to make the argument that unions are not just about trying to improve poor working conditions, but also about having a real voice and a seat at the table. Mike Clancy, the general secretary of UK union Prospect, says the union has some members at Twitter and hopes to recruit more in the tech sector. “There’s often a progressive veneer — we’re all techies together,” he says. “[The] whole ambience is one of ‘we offer a different employment proposition’ — no, you don’t when it comes to jettisoning labour, do you?”
The other lesson is not to get too carried away with self-regarding language about the “war for talent”, which was ubiquitous in the tech sector until recently. There are talented people in all walks of life. What matters for pay is supply and demand. Low-paid workers in the US have been getting big pay rises in nominal terms this year. No one is calling that a “war for talent”; they are calling it a “labour shortage”.
Tech companies might have offered amazing perks, but people don’t need dream jobs as much as they need jobs that treat them decently. The thing about dreams is that they disappear when you wake up.
Written by: Sarah O’Connor
© Financial Times
