Auckland game development studio Grinding Gear Games has partnered up with a major player in the world of gaming hardware and software.
US company Razer is considered an industry leader in producing specialist gaming gear such as mice, headphones, keyboards and gamepads.
Grinding Gear's hit game Path of Exile, a PC-based online role playing game (RPG), has more than three million registered users.
The collaboration means each company effectively endorses eachother's products to their millions of respective fans.
"We have a game we want more people to play and they have gear they want more people to use," said Chris Wilson, Grinding Gear's founder and lead developer.