The failure of Sky Television's online streaming service for almost all of today's NBA match between Steven Adams' Oklahoma Thunder and the Golden State Warriors isn't good enough, says company boss John Fellet.
Sky tweeted about the outage towards the start of Game 7 of the Western Conference NBA finals .
Twitter users, in response, lambasted the company, with one person calling the situation a "disgrace".
Sky Go was down for more than three quarters of the game, fixed just in time for the final five minutes.
Asked if this was good enough, Sky chief executive John Fellet said: "No it's not good enough. I haven't got a report yet on what caused the outage of it but it certainly wasn't volume related. Last time it fell was in February and since then we've have tons of heavy-usage of it including Friday and Saturday nights with the rugby. It was pretty light today when the login failed, so I don't know exactly what caused it," he said.