The flats could be used for long-term rentals or even as short-term visitor accomm-odation, with consent.
"I think a lot of people are looking for that extra income stream."
The high-end homes will range from 140sq m to 230sq m and cost from $890,000 to $1.35 million.
Houses will be built in two stages over 18 months.
Another six Mooreliving Homes are being developed at the same time on nearby Middleton Rd.
Moore says the houses will be built from "polyiso" panels, which have an insulation "R rating" of 5, double what is recommended for the walls of South Island properties.
"It's a completely thermally isolated shell - there's no thermal bridge to the outside."
Mooreliving's built four houses at Queenstown's Jack's Pt in the past year with the system.
Each build takes about three months, although the shell can be up within seven days.
The company recently built 1500 apartments in Bangalore, India, for the Indian government. It specialises in precast concrete, supplying precast for Queenstown's Pounamu and 22 Hallenstein and Wanaka's Oakridge Resort, and also prefabricated buildings.
Moore bought the Frankton Rd site about six months ago, cleared it, and expects work to start in six to eight weeks.
"As soon as we put up the sign [facing Frankton Rd], we had five or six calls on the first day."