Bunger said that one reason Orion Span can aim for a price of less than $10 million per person is because of the declining price of launches.
"Everybody's forecasting that [launch prices are] going to fall," he told Bloomberg. "Almost every week there's another rocket launch company that's starting up with a new way to get to orbit cheaper, faster, better."
Orion Span's announcement of a luxury hotel in space comes amid a revival of the commercial space industry. The launch of Elon Musk's Falcon Heavy from the Kennedy Space Center in February, for example, was the latest in a series of milestones that have renewed companies' interest in space.
The launch raised the question of whether SpaceX and other private enterprises could maintain their momentum and fulfill the promise of returning humans to space. That likelihood could increase as the Trump administration looks to restructure the role of NASA, allowing private enterprise and international partners to work closely with the space agency.
Orion Span's proposed hotel offers plenty of attractions: zero gravity flying throughout the station, views of patrons' home towns from space, the ability to take part in research experiments such as growing food while in orbit, and live-streams with friends and family at home through high-speed Internet.
Since commercial spaceflight has yet to launch humans into space, Aurora Station visitors will have three months of training, which would begin with online courses to better understand "basic spaceflight, orbital mechanics, and pressurised environments in space," officials told Bloomberg. The guests will also have contingency training at the company's headquarters in Houston.
"Orion Span has ... taken what was historically a 24-month training regimen to prepare travelers to visit a space station and streamlined it to three months, at a fraction of the cost," company officials said. "Our goal is to make space accessible to all, by continuing to drive greater value at lower cost."
Bunger, a former software engineer, told Bloomberg that the experience won't be for everyone. The Aurora Station will mainly cater to those who are passionate about space and astronomical study.
"We're not selling a hey-let's-go-to-the-beach equivalent in space," Bunger said. "We're selling the experience of being an astronaut. You reckon that there are people who are willing to pay to have that experience."
