Kylie Bax has modelled for fashion label Paula Ryan.
The owner of a fashion business that manufactured and sold Paula Ryan clothing has called in liquidators, who say the business was not directly connected to founder Paula Ryan, nor the brand, which is continuing to operate.
Paula Apparel 2020 Ltd, trading as Paula Ryan NorthWest, is now in the hands of Rodgers Reidy liquidators, with an initial report estimating a shortfall to secured, unsecured and preferential creditors of $1.01 million.
Richard Less of Rodgers Reidy said: “The company in liquidation was only the licensed manufacturer of the Paula Ryan brand and operated the outlet shop in NorthWest. There is no direct connection to Paula Ryan in Christchurch or the brand, which is still operating normally.”
The initial report shows creditors of the insolvent company include Paula Apparel, Paula Ryan Enterprises and Paula Ryan Ltd, with many others.
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Benjamin MacMillan of Auckland is the sole director and shareholder of Paula Apparel 2020, a business that has operated for four years. MacMillan, who used to be general manager of Paula Ryan, told the liquidators the insolvency was due to difficult trading conditions.
Employees’ roles were terminated as soon as the liquidators were appointed. Staff are owed wages and holiday pay of $27,000.
The business sold clothing from a shop in the NorthWest shopping centre at Westgate in Auckland. That mall is owned by NZX-listed landlord Stride.
Secured parties include ANZ, Paula Apparel, Flexicommercial, Finance Now, UDC Finance and Bizcap New Zealand.
Subject to further verification, there will be no funds available for unsecured creditors, the initial report said.
Assets listed in a statement of company affairs include $279,000 owed by debtors to Paula Apparel 2020.
Various apparel businesses along with clothing companies are named in a list of creditors, which also includes Christchurch business J Ballantyne.
Colour Evolution, Castle Parcels, Apparel Pressers and Apparel Attachments, Frost Textiles, GM Tex, Hart Textiles, Ecostar, Direct Sewing Machines and Supplies, iPayroll, Italian Import Company, J Ballantyne, JJ’s Waste & Recycling and Kiwi Sewing Manufacturers 2018 appear on the list of creditors.
Parisian Neckwear, NZ Post, NZ Couriers, Rentokil, 62 Management, Mida tessuti S.r.L, Spark, Spectrum Accounting, Textile Republic, Toll Networks, Unique Model Management, Wall Fabrics, Wonderful Fashion, Woolworths New Zealand and staff members are also named.
Online Transition
Last week, Paula Ryan told customers via Facebook the Paula Ryan brand is now “transitioning to a vertical-only online business model, focusing exclusively on our Essentials collection”.
“After 25 years of wholesaling to independent retailers, we are ending our wholesale operations to better adapt to the changing market conditions. This decision has been influenced by the upcoming proposed closure of a key retail partner and the broader economic challenges affecting the seasonal fashion retail sector,” she said.
“This strategic shift will position us for future growth and sustainability.
“I extend my heartfelt gratitude to our business partners, retailers, and, most importantly, to you, our loyal customers, for your unwavering support over the years.”
The business would continue to sell because demand for Paula Ryan Essentials remains strong, “and by concentrating on these core pieces, we can serve you better, free from the pressures of seasonal fashion collections. Our Essentials collection offers timeless style and versatility for women of all ages and body shapes”, Ryan said.
“Our business began over 25 years ago, in 1998, with a small winter collection of New Zealand Merino wool tops. From the humble beginnings of five merino tops, we expanded into trans-seasonal fabrics from Italy and later developed large seasonal fashion collections, which were available in over 100 independent retail stores in New Zealand and Australia,” Ryan said.
Paul Ryan’s daughter Bridget Hope told the Herald the online business will continue as a direct operation to consumers under the Paula Ryan brand.
“Unfortunately, there will be no more wholesale supply of Paul Ryan clothing to retailers in New Zealand and Australia. Paula Ryan will only be available through its online store.”