US-based Glu Mobile launched Kim Kardashian: Hollywood last June, where players try to climb the Hollywood ladder in a world of parties, paparazzi and luxury homes.
It raked in more than $US74 million in six months.
The game developer is also teaming up with top-selling singer Katy Perry in its hopes to repeat the winning formula.
It is unknown what Kardashian receives in royalties, but reports claim she takes a 45 per cent cut.
Either way, it's bound to be lucrative: last October, the 34-year-old inked a new three-year contract with Glu to develop the game.
But can Hilton, the It Girl who was "famous for being famous", go head-to-head against her popular Kardashian and Perry rivals?
Hilton is currently dwarfed on social media, with only 13.2 million followers compared to Kardashian's 29.6 million and Perry's massive 66.1 million.
But Animoca Brands chief executive Robby Yung is optimistic.
"Paris Hilton is one of the world's most recognised names and we are thrilled to be able to collaborate with her," he said in a statement.
"With Paris' eye for what's hot in the latest trends, and our experience at making popular mobile games, we are confident that consumers around the world will be receptive."
