The listed owner of the Life and Unichem pharmacy franchises says it has been impacted by the aggressive expansion of Chemist Warehouse nationwide, but is confident it can still compete with its marked up medicine prices.
“It has had a bit of an impact on margins, but our strategy is around making sure we show value to the customer, coupled with our expert care and advice,” chief executive of NZX listed company Green Cross Health Rachael Newfield told Markets with Madison.
In light of the competition, Newfield said the company was having to be competitive with pricing on over the counter products like medicine, supplements and cosmetics.
Dispensing of prescriptions and vaccinations was where pharmacies made most of their money, she said.