NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Economy / Employment

Figures show more agents are signing on

Herald on Sunday
15 Sep, 2012 05:30 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Real estate agent George Damiris pictured in Ponsonby. Photo / Getty

Real estate agent George Damiris pictured in Ponsonby. Photo / Getty

Real estate agents are returning to the industry as the housing market heats up, but numbers are still well below their 2008 peak.

At the end of July, 12,923 real estate agents were active in New Zealand, almost 900 more than at the end of May. In March 2008, the number peaked at 21,734.

Michael Williams, who deals with recruitment inquiries for Barfoot and Thompson, says the agency is always recruiting. But he says there has been a big increase in interest.

The agency offers a five-day course for those wanting to join and usually runs one 12-person course a month. This month, it has three.

He says it can be expensive to become a salesperson. It costs about $3000 to do a course, register and pay licensing fees. On top of that, it will be several months before someone can expect to earn any money. "Some don't make it," he says. New agents need three to six months' worth of income saved.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Most firms pay their agents purely by commission, although REINZ chief executive Helen O'Sullivan says a growing number offer beginners a retainer.

Williams says Barfoot's salespeople can earn up to 80 per cent of the commission charged on a sale. Agencies' commissions generally range from 3.5 per cent to 5 per cent of the sale price.

Williams says at present, with an average sale price of more than $592,000 reported by his agents in Auckland, that is providing a good income. He says most salespeople average a sale a month.

Advertisement
Advertise with NZME.

But REINZ data shows there were only 6035 unconditional sales in August, so half of the agents licensed made no sales.

O'Sullivan says there are fewer part-timers in the industry now than at the peak of the market because of the extra regulation and costs involved. The increase in agents is slow and steady, rather than a huge influx. "It takes a while to enter the industry," O'Sullivan says. "The course is six weeks if it's done full time and then you have probably another six months' probation period where you're limited in what you can do before you're unleashed on the public. It does mean there are some barriers to entry."

O'Sullivan says some real estate agents never make any money and many are surprised at the level of work required. Some have unrealistic expectations of earnings.

"People want to view properties after hours. It's extremely hard work. People who are prepared to work hard can do quite well."

Discover more

Banking and finance

Jewellery swiped at open home

13 Sep 05:30 PM
Business

Uni land grab reshapes Auckland

13 Sep 05:30 PM
New Zealand

Women worse at commission selling - study

14 Sep 05:30 PM
New Zealand

Hart overcharged earlier client

14 Sep 05:30 PM

She says anyone who turns their cellphone off at 6.30pm will likely never make any money.

One agent who has quit the game, who did not want to be named, says she found the ultra-competitive industry hard to deal with. "I don't mind a bit of competition but some of it was just nastiness."

O'Sullivan says housing turnover is only now creeping up to two-thirds of the 2007 level, so there are still not as many transactions to go around.

"You have to be pretty committed to be in it. Unless you're actively selling it's a very unprofitable way of life."

Currently, about 70,000 properties are listed for sale. There were 10,365 new listings last month, a 2.4 per cent lift on the same time last year.

Most of the country's real estate agents are in Auckland, where more than 5000 people hold licences, followed by Canterbury with 1403 and Wellington with just over 1000.

Advertisement
Advertise with NZME.

George Damiris joined Barfoot and Thompson's Ponsonby office last year. A knee injury forced him to stop working as a builder.

"I thought it was a natural progression from building homes to selling them," Damiris says. "I came into it with no false pretences that I was going to be any good at it but I really enjoyed it."

Friends had told him to be prepared for months or even years without income but he quickly started earning.

He put that down to partly the luck of the market - very buoyant in Central Auckland. In a good month, he says his income is "way above" what he earned as a builder. Every so often there would be a bad month with a small pay cheque. "But in general it is better."

Sales pay better so far

George Damiris (picture) joined Barfoot and Thompson's Ponsonby office last year. A knee injury forced him to stop working as a builder.

Advertisement
Advertise with NZME.

"I thought it was a natural progression from building homes to selling them," Damiris says. "I came into it with no false pretences that I was going to be any good at it but I really enjoyed it."

Friends had told him to be prepared for months or even years without income but he quickly started earning.

He put that down to partly the luck of the market - very buoyant in Central Auckland. In a good month, he says his income is "way above" what he earned as a builder. Every so often there would be a bad month with a small pay cheque.

"But in general it is better."

Save

    Share this article

Latest from Employment

Premium
Property

Watch: First look inside City Rail Link’s unique new Te Waihorotiu Station

30 Jun 03:00 AM
Premium
Opinion

Liam Dann: Never mind the swear words, our politicians need to raise the quality of debate

28 Jun 05:00 PM
Premium
Property

'Pallet hotel' - Foodstuffs South Island boosting frozen storage by more than 200%

22 Jun 09:00 PM

There’s more to Hawai‘i than beaches and buffets – here’s how to see it differently

sponsored
Advertisement
Advertise with NZME.

Latest from Employment

Premium
Watch: First look inside City Rail Link’s unique new Te Waihorotiu Station

Watch: First look inside City Rail Link’s unique new Te Waihorotiu Station

30 Jun 03:00 AM

'No other train station in the world will look like this,' says CRL CEO Patrick Brockie.

Premium
Liam Dann: Never mind the swear words, our politicians need to raise the quality of debate

Liam Dann: Never mind the swear words, our politicians need to raise the quality of debate

28 Jun 05:00 PM
Premium
'Pallet hotel' - Foodstuffs South Island boosting frozen storage by more than 200%

'Pallet hotel' - Foodstuffs South Island boosting frozen storage by more than 200%

22 Jun 09:00 PM
Premium
Liam Dann: The upside to this painfully slow economic recovery

Liam Dann: The upside to this painfully slow economic recovery

22 Jun 07:00 AM
From early mornings to easy living
sponsored

From early mornings to easy living

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP