David Cunliffe turned up to the Herald in an old taxi van, owned by a mate who'd been driving him around for years - no DPS, no press secretary. Quite a change from John Key who had arrived for his interview a few days previously with a press secretary and five burly diplomatic protection squad members.
While the Labour leader is no man-of-the-people like his hero Michael Joseph Savage - whose portrait hung in his boyhood home - and still lacks the canny charm of Key - Cunliffe becomes impassioned when describing the old-school Labour values espoused by his Christian-socialist father.
"Every young person, no matter where they come from... deserves a fair chance. It's built on an understanding that some things help and some things don't help. Things that help are a good education system from pre-school to tertiary."
His vision for New Zealand is inclusive and centered around the everyone getting a fair go - "We... are not going to pull the ladder up after ourselves... everybody if they play by the rules can expect to get ahead, to be able to own their own home, for their kids to do well - and do better than they did. And that we have a basic sense of fairness, everybody pays their share, everybody gets a fair go and together in communities - with our neighbours, with our friends, with our sports teams - we are stronger than we are apart. I really believe that."
He tells me that furtive backroom deals will have no place under a Labour-led Government - "CEOs are saying to me - "How do you get stuff done in this town now? It seems like you have to be one of the PM's best mates... The other problem with the Government's approach is it's transactional - it's one deal at a time. And while they might be adept at putting a deal together if you just do one deal after another there's no plan, no strategy..."