The ad shows an older man struggling with a kettle bell. Photo / Supplied
A tear-jerker Christmas ad is going viral around the world.
The two-minute commercial follows a grandfather who, isolated by the coronavirus pandemic, starts his own solo fitness quest with nothing but a kettlebell.
The elderly man struggles and groans but motivates himself with a photo in a frame — of somebody the audience can't see.
It's revealed in a moment that will melt even the iciest of hearts, just what the grandfather has been training for over his lonely year.
As he finally meets with his family to celebrate around their Christmas tree, he picks up his granddaughter, and is strong enough to lift her up to put the star on top of the Christmas tree.
The ad, from German pharmacy company Doc Morris, has gone viral online with people saying it "broke their heart open".
"Congratulations for this wonderful video. It is never too late to start taking care of yourself to take care of what really matters. Such an important message!!"
"Yes; brought tears to my eyes," another said.
The advertisement was created by German agency Jung von Matt, and is part of the German company's "Take care" campaign.
A description of the ad, translated from German by OCN, read, "This year is the best gift of all that we are fine and healthy.
"That is why your health is also a matter close to our heart. So that, especially at Christmas, you can take care of what really matters in life: to spend carefree time with your family and loved ones.
"Doc Morris wishes you and all your relatives a happy and unforgettable celebration. Stay healthy!"
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