Eichardt's Private Hotel will soon be offering guests in Queenstown a stay on its luxury yacht - starting at $12,500 per night.
The company has bought Pacific Jemm, which is docked in Queenstown's Steamer Wharf.
The multimillion-dollar yacht was previously owned by Blenheim Holdings of Marlborough and has been on the lake since 2011.
The level of service aboard the refitted 24m Falcon 80 S is expected to be similar to that offered in the $10,000-a-night penthouse in Marine Pde, which the company has branded the ''country's most exclusive accommodation''.
''The boat's in fantastic condition but it is just about putting the Eichardt's touch to it,'' group general manager James Cavanagh said.