New Zealanders spent $219 million during Black Friday, up 10.9 per cent on last year, says eftpos provider Paymark.
Excluding payments for food and hospitality, the value of transactions via the Paymark network were up 25 per cent on the same Friday last year.
Black Friday originated in the United States and is a retail extravaganza following Thanksgiving, marking the first day of the US shopping season.
The retail event is a huge deal in the US and UK, and has been picking up in popularity with retailers and consumers in New Zealand over the past few years.
The local surge in spending this year was evident across the country and enjoyed by department stores, clothing shops, hardware outlets, and appliance and jewellery retailers, Paymark said.