Dick Smith opens store specialising in entertainment

Electronics retailer Dick Smith has opened the first of up to eight new stores planned this year specialising in entertainment products.

The new Dick Smith Electronics PowerHouse stores would sell a different product range to the traditional Dick Smith stores, the New Zealand Herald reported today.

Dick Smith New Zealand general manager Stu Meadows told the newspaper the PowerHouse stores would not replace the original Dick Smith chain.

The new PowerHouse store that opened in Manukau at the weekend covers 2000sq m. It comes two years after a trial store opened in Hamilton, and with up to seven more of the stores planned this year.

- NZPA