Companies in the benchmark index are trading at an average 16 times earnings and normalised EPS growth of 3.5 per cent is below the annual 8 per cent level the brokerage estimates is built into market expectations for the next five years.
"It is hard to get excited about opportunities when we line this up against elevated market multiples and the need for earnings to surprise positively to support these levels," Forsyth Barr analysts Brian Stewart, Matthew Leach and John Hughes wrote in a report.
"Market pricing risks have therefore increased."
First NZ analysts Chris Green and Kar Yue Yeo noted that almost 60 per cent of the 32 companies they track lifted dividend payments in the latest period, while none cut their payments.
"From our perspective, this reflects the continuation of relatively strong company balance sheets, together with a strong reluctance of firms to disappoint investors," they said.
The abundance of firms paying high dividends is a hallmark of the New Zealand stock market, and has drawn offshore investors seeking better returns than are on offer from fixed-income assets in a world of low interest rates.
Power companies Meridian Energy and MightyRiverPower have been among the biggest beneficiaries of demand for yield, with their stocks rising 91 per cent and 69 per cent respectively in the past 12 months.
Among property companies, Vital Healthcare, DNZ Property Fund, Property for Industry and Argosy Property have all gained more than 20 per cent.
Forsyth Barr's analysts though, said investors needed to take a broader view of the market. "In this environment we believe the market needs to focus on these risks and not just yield," they said.
Both brokerages pointed to headwinds from the downturn in the Australian economy and the relative strength of the New Zealand dollar against the Australian dollar.
"On balance the outlook comments from management had a more mixed tone," First NZ research analysts Green and Yeo wrote in their report.
"In particular, while a number of companies expected NZ trading conditions to remain constructive over the year ahead, a number also point to the competitive nature of the domestic market, together with the current challenging nature of the Australian market."