Usually industry problems are seen as stories about individual businesses or customers. But just as we recognise sectors like dairy and tourism, we need to wake up to construction's place in our future as well.
Other countries are already moving to face the same challenges. The recent Farmer review of the UK construction labour model describes a sector there that operates in a "survivalist" environment of low capital reserves, uneven demand, outdated procurement and resistance to change.
Just last month, a New South Wales government action plan identified similar problems and called for a long term template for driving quality, innovation and cost effectiveness.
So what can we do?
First, we need best practice for procurement. Standardised modern contracts would protect efficiency but recognise value as well as price. We have seen low margins and low risk allowance compound to destroy wealth. By contrast, more enlightened collaborative agreements have seen major projects like Wellington's Memorial Park Alliance, the Christchurch horizontal rebuild and Waterview Tunnel successfully delivered.
Second, we need to see procurers value social benefit. Downer, for example, has worked with Te Puni Kokiri to develop a successful Maori leadership programme. Through several initiatives with the Ministry of Social Development, we have helped over 1000 people move from unemployment into work.
Third, as the major purchaser of infrastructure, the Government can help shape a more sustainable environment. History shows boom and bust damages job security, skills development and long term investment. The Government is well placed to break this cycle. The country will be best served and taxpayers will get a better deal if we level the workload. Making this happen requires a unified, cross-party approach.
Fourth, we need research and development. The sector can build a better future. It can bring in new technologies and commercialise New Zealand creativity. But all this needs investment. A 10 per cent gain in construction delivers an estimated extra 1 per cent of GDP, yet our sector productivity lags behind other developed countries.
Finally, we need to respect our people as an industry and a community. Construction is at the heart of the future we want. I see this as a time of opportunity as well as challenge. Success will turn on leaders stepping up and on a high-level business and government strategy.
Closer to the ground, I'd also urge respect. Slow down the next time you come to a construction site and say kia ora to the men and women in high-vis jackets you see working there: they are doing important work for us all.
• Steve Killeen is chief executive of Downer New Zealand.