Bungy jumping, fishing, and weekend trips to Waiheke Island are being dangled in front of overseas builders to get them to move to New Zealand.
A group of private companies and public organisations, including Auckland Transport, will launch a new campaign in October to entice builders to immigrate to this country to meet the growing demand for construction workers.
The campaign - called LookSee Build - follows on from a similar project earlier this year that saw 48,000 applicants put their hands up for IT jobs in the capital.
Recruitment firm HainesAttract, which ran the hunt for the Wellington tech workers, is spearheading LookSee Build. HainesAttract director Hamish Price hopes the programme can involve every big construction player in New Zealand.
"With LookSee Build NZ we are essentially trying to future-proof the construction industry for a level of infrastructure build that this country has never seen.