SBS Bank's 3.99 per cent home loan offer grabbed headlines, but the lending minnow is facing a profit hit as a result of the market-leading rate, its boss says.
Invercargill-based SBS, which is owned by its customers, announced the special one-year fixed rate last month as it moved to refresh its brand, part of a push into Auckland and other parts of the country outside its Southland home base.
Chief executive Wayne Evans said the rate was one way of generating some noise in a crowded market.
"To make the 3.99 [per cent rate] viable for us we actually had to lower our profit expectations during this period," said Evans.
The rate is available for a limited time for new lending over $100,000 for residential, owner-occupied properties with minimum equity of 20 per cent.