KEY POINTS:
Advertising revenue for free-to-air television increased 2.1 per cent to $654.4 million for the 12 months ended December 31, 2007, according to figures from the NZ Television Broadcasters Council.
Figures for the six months ending December 31, 2007 were also up on the same period last year by 4.79 per cent or $16.751 million.