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Noelle McCarthy: Quality over quantity
A healthy rag trade is just as important as the shelf life of clothing, writes Noelle McCarthy.
Noelle McCarthy: Sexist suiting
Noelle argues that men have it easier when it comes to dress code.
Noelle McCarthy: Diane von Furstenberg's life less ordinary
The designer is much more than wrap dresses, wedding rings and princes.
Just dance
Growing up means being free to boogie like there’s nobody watching, writes Noelle McCarthy.
Noelle McCarthy: Notes from a style sensation
Diana Vreeland's memos from her time as editor of Vogue reveal a wealth of vision and flair, writes Noelle McCarthy.
Noelle McCarthy: It's not about size, it's about power
We live in a culture that glorifies skinny, but the consumer has the power to change it.
Noelle McCarthy: The cool-girl shoe of Paris
Noelle McCarthy scours Paris but she's too late. The best shoes have sold out.
Noelle McCarthy: Chanel and girl power
Feminism without a commitment to economic and social equality is just window dressing.
Noelle McCarthy: What to wear in Paris
Noelle ponders how to go from unkempt, off-the-radar to the streets of Paris.
Noelle McCarthy: Window licking
Noelle McCarthy finds even the Miu Miu stores have their prices clearly on display in France.
Noelle McCarthy: The big Birkenstock question
Noelle McCarthy ponders whether to indulge in the traditionally ugly, but now trendy, Birkenstock sandal.
Noelle McCarthy: Bring back the whimsy
Street style used to be about real people dressed to express their identity - now it's just many versions of the same girl.
Noelle McCarthy: Style life savers
A brush with fire in a small Spanish town has Noelle McCarthy pondering her true style essentials.
Noelle McCarthy: Faux-fitness fanatic
Noelle McCarthy hails drawstring waists and designer trackies - the comfortable trend.
Noelle McCarthy: Show of legs
Like fashion, what shocks us changes - whether it be minis or denim cut-offs.
The secret to ageing well
As the decades fly by, it is gumption and a life well lived that makes a woman beautiful, writes Noelle McCarthy.
Noelle McCarthy: French women do get fat - and fooled
Welcome to France, where a svelte silhouette comes from a jar.
Noelle McCarthy: Scents and sensibility
Perfume is a basic need - one that should not be denied, writes Noelle McCarthy.
Noelle McCarthy: Growing up
Catching up with an old friend reminds Noelle McCarthy how far she has come.
Noelle McCarthy: The first-date uniform
There’s no such thing as a one-size-fits-all first-date outfit - just wear whatever it is that makes you feel great.
Viva blog: Behind the beauty
They present perfection to the world but their flawless complexions can hide real women sometimes struggling with real demons.
Noelle McCarthy: Men and whiskers
Like money, beards are neither good nor bad - it's what you do with them.
Noelle McCarthy: Things a woman doesn't need by the time she turns 30
The notion of timeless style essentials is a joke - so you might as well have fun with it.
Noelle McCarthy: Loving Lorde
It's Lorde fever as she visits home to promote her new line for M.A.C.
Noelle McCarthy: Friends in high places
Never judge a woman by the number of kids she has in tow, learns Noelle McCarthy.
Noelle McCarthy: The small touches that elevate the ordinary
Little ways of taking care of yourself are great for reminding yourself you have standards.
Noelle McCarthy: Losing my taste for disposable fashion
European chain stores are a complicated temptation for Noelle McCarthy.
Noelle McCarthy: The dirty business of flying long-haul
It's hard to be a high-flyer when flying high can be such a grubby process.
Noelle McCarthy: Man makes the clothes
Sometimes clothes only matter because of the person wearing them.
Noelle McCarthy: A curly girl needs friends like Rachel
In the midst of a Friends to celebrate the show's 10th anniversary, Noelle McCarthy looks back at its style legacy: the Rachel.
Noelle McCarthy: Catch him, hook him, reel him in
The world's most famous bachelor has finally met his fate.
Noelle McCarthy: Clothes I can't live without
Packing for a move means streamlining the wardrobe - an impossible dream for Noelle McCarthy.
Noelle McCarthy: Feeling beautiful
Why should someone else define beauty first, then sell it to you?
Noelle McCarthy: What you wear matters
No matter how frivolous you may think clothes are, their role through history, in economics and culture is inescapable.
Elle Macpherson: 50 and fab
She’s just turned 50, is happy in love, and her global career continues to soar. Noelle McCarthy talks to Elle Macpherson about the business of lingerie and living well.
Noelle McCarthy: Is it fashionable to be practical?
An air of domestic capability seems to be the most sought-after accessory du jour.
Noelle McCarthy: Fashion's unhappy endings
Noelle McCarthy on the sad passing of the fashion designer L'Wren Scott.
Noelle McCarthy: Writing dirty
You can't have style without comfort - especially when you're working from home, writes Noelle McCarthy.
Noelle McCarthy: Back in heels
High heels may turn our ankles, but their sexy message will also turn our heads.
Noelle McCarthy: We need to talk about Lena Dunham's shoes
All it took to turn Noelle McCarthy's feminist resolve to mush was a pair of drop-dead gorgeous shoes.
Noelle McCarthy: Dance, monkey, dance
For someone who quite possibly doesn't even care about clothes, Jennifer Lawrence is an entertaining fashion ambassador writes Noelle McCarthy.
Behind the scenes: Zambesi's hand-made ethos
As Zambesi toast three and a half decades of doing it their way in New Zealand fashion, Noelle McCarthy goes behind the scenes to discover the secrets of the iconic label.
Noelle McCarthy: The brilliance of Coco Chanel
Noelle McCarthy ponders the ongoing influence of Coco Chanel and finds more than just suits.
Noelle McCarthy: Being grateful for Cara Delevingne
Following supermodels on Instagram can be a tricky business - thank goodness for Cara Delevingne, writes Noelle McCarthy.
Noelle McCarthy: Getting wound up to wind down
Don't give a damn about the festive madness, writes Noelle McCarthy.
Noelle McCarthy: Slash the style commandments
This is the summer to wear what you want, writes Noelle McCarthy.
Noelle McCarthy: Let us see what they did
Abruptly widowed US First Lady Jacqueline Kennedy wanted the world to witness the outrage she felt. But that opportunity is forbidden to us, writes Noelle McCarthy.
Selling Dreams: The history of fashion photography
As an exhibition looking at fashion photography opens at the Auckland Museum, Noelle McCarthy celebrates the power of the image.
Noelle McCarthy: Out with the old
Precious possessions aside, a sensible clean-out can lighten the load, if not your heart.
Noelle McCarthy: Rape is not about clothes
The latest moral panic has given rise to the same old, tired lame-brain arguments over what a woman should and shouldn't wear, writes Noelle McCarthy.
Noelle McCarthy: Bouquet for baby
What to wear when meeting a new baby? Noelle McCarthy chooses flowers, and plenty of them.
Noelle McCarthy: I've chosen disco
There are gigs that change your life - and gigs that change your style.
Noelle McCarthy: Making art out of clothing
Noelle McCarthy stumbles upon a wondrous piece of textile art.
Noelle McCarthy: Keeping up with the Irish
Style is like money: different countries have different currencies, and New Zealand's laid-back look feels out of place on international sidewalks.
Noelle McCarthy: Travelling in style
As she heads off on holiday, Noelle McCarthy reveals her secrets to feeling like a million dollars - even when you're at the back of the plane.
Noelle McCarthy: Kanye's style and influence
Poor Kanye West. Fashion fools just don't understand his contribution to their industry.
Noelle McCarthy: The road to personal style
Madonna in Gucci inspired Noelle McCarthy as a teen. Can pop sensation Lorde illuminate this generation?
Noelle McCarthy: On beauty
Why do women wear makeup and perfume? Noelle McCarthy explains her reasons.
Noelle McCarthy: Dressing to meet your destiny
Dressing for other people is a tiny, easy act of civic-mindedness.
Noelle McCarthy: Keep on walking
A turn on the catwalk is a chance to reflect on some of Sex and the City's greatest moments.
Noelle McCarthy: Reinvention of the 90s
Saint Laurent's latest collections send Noelle McCarthy spinning back to the time of grunge.
Noelle McCarthy: How not to shop
Noelle McCarthy updates Chanel's elegance of refusal for modern times.
Noelle McCarthy: Rapture or none, it could be a great day
If we are indeed facing the end of the world this weekend, we'd better be sure to make it count
Noelle McCarthy: Natural savagery in little girls and boys
Teens aren't the only ones who torment their peers - children are also capable of cruelty
Noelle McCarthy: Sheen's ravings sate base lust for drama
Our fascination with the sight of a celebrity drug addict reveals the nastiest part of human nature
<i>Noelle McCarthy:</i> Key to knowing NZ lies at the heart of summer
On the beach, at the bach or in deserted cities - we're not doing much at all.