Recreational driving off-road is damaging the pumice embankment at Whakaipo Bay, creating quagmires of mud, and destroying the peace enjoyed by campers and visitors.
Hapū, Bike Taupō, local families, and visitors have had enough of this behaviour tearing up the land and are joining as partners to address the issue.
Department of Conservation operations manager Dave Lumley says Whakaipo Bay is a place beloved by many, and now is the time to act.
"It's such a neat, family-friendly place, and we want to keep it that way."
Moving forward, Whakaipo Bay is going to receive some much-needed upgrades.
