Rotorua is on the cusp of creating a vast network of trails for horse riders, walkers and mountain bikers, linking up existing tracks and creating new tourism opportunities.
A new trust has been set up to co-ordinate efforts and is being modelled on the Wakatipu Trails Trust, which has developed trails in the Queenstown region.
"It's not just about mountain bikes," said trust chairman Gregg Brown.
"We want more horse trails and trails for running and walking. It's not just in the Whakarewarewa forest either, but the wider Rotorua district."
A new mountain bike trail connecting the Western and Eastern Okataina walkways to Kawerau along the Tarawera River is one that Mr Brown wants to investigate, giving visitors a multi-day option.