Emergency services worked together in a tricky mission to rescue a man with serious injuries from his crashed car down a bank.
The crash happened just before 2pm on State Highway 5, south of Rotorua, near Eight Mile Gate.
Fire, St John Ambulance and police were called to the scene after a car broke through a barrier on the side of the road and went down a bank.
Paramedics climbed down the bank and stabilised the man before they put him into a stokes basket and winched him to the roadside.
A St John Ambulance spokesman said the call was received at 1.52pm and three ambulances were sent. The first arrived at 2.06pm.