At first glance, they might not have too much in common. Ranging from brewers to accommodation providers, manufacturers to health care providers, it's fair to say the 11 businesses selected for an innovative new growth programme are a diverse group - but the one thing they have in common is a desire to grow their businesses and Rotorua's economy.
The successful businesses selected to take part in the 10-month programme are Advanced IT, Croucher Brewing Co, Innovatek Limited, Quest Rotorua Central, Mark Bishop Architecture Limited, Numedic Limited, QE Health, TelferYoung Rotorua Ltd, Tuff Plastic Moulders Ltd, Tarawera Publishing and Event Impressions.
The programme - funded by Grow Rotorua and the Rotorua Chamber of Commerce and facilitated by Darren McGarvie - sees the business owners receive a unique blend of business training focused on accelerating their capability in sales, pitching and developing a growth mindset with professionally-facilitated coaching over a 10-month period. It aims to triple the current rate of growth for participating businesses.
Numedic Limited director Peter Reid said the reason he'd decided to get involved with the project was to grow his business, which in turn would help Rotorua as it would mean the company could offer more jobs. Mr Reid said he had been in business in Rotorua for 20 years but there was always room for growth and improvement.
"The business has been level for the last three to four years, there's a lot of potential to grow the business worldwide and nationwide."