Built from scratch and now in ashes, a family has been left without their livelihood after a suspicious fire destroyed their shop on Thursday morning.
A fire gutted two shops at 3.25am and caused smoke damage to others at the Selwyn Heights shopping complex on the corner of Old Quarry Rd and Kokako St.
For some, Bula Takeaways was their go-to takeaway shop but for the Reddy family, it was their dream.
"We have lost everything, there is nothing worse we could have lost," co-owner Ashmi said.
She said it was the reason the family moved to Rotorua from Auckland was to bring the Fijian-Indian specialty food no one else offered.
"All of our hard work and whatever we could save from wages we put here," she said.
Their passion was painted into the now charred walls and the family made the empty space their specialty takeaway shop while working part-time to make their dream come true.
It was a dream that opened in February and now lies in ashes.
Their daughter Katie, 11, was the lively face of the business, serving customers, handling cash and helping with stock after school and most evenings.
"It's hard. We can't really show our tears ... we're at a stage where we need to support each other," she said.
Despite their devastation, Ashmi said with adamance they had not lost hope - it was something that had happened and something they will overcome.
They all said the support and messages from customers and the community was what was holding them up.
Their neighbour and friend Mardia Ryan could not believe something like this would happen to people who put "so much hard work, time, money, everything" into their business.
The family had the shop under a two-year lease and now waited to come to an arrangement with the landlord.