The swanky Supper Club event was held last night at the Novotel Rotorua and at 38 different sponsoring venues.
A record 304 tickets were sold making up 38 tables of eight people.
The ticket sales alone reaped $30,400 for the charity - the Ronald McDonald Family Retreat on the shores of Lake Rotorua at Ngongotaha.
Last year $76,000 was raised, but this year the auction saw $98,515 raised at the end, with members of the crowd volunteering to round it up to $100,000.
The winner of the grand prize, - a 10-night trip to Tahiti, including a seven-day cruise, for two people - was Denis Wood from Wellington.