Rotorua sculptor Trevor Nathan believes public artwork can not only beautify an area, but also transform the way people behave.
"If you go to any major city around the world that has a body of public artwork, you will find the public respects that, and these places don't get tagged or defaced. You'll find the local people are really proud of the fact that their city is pretty and as a result you don't have these issues."
Rotorua Lakes Council community arts adviser Marc Spijkerbosch agrees.
"Public art raises community pride and provides a sense of identity and belonging.
"Although it's been said that anything in the arts will bring visitors, it's important to remember that it's also for the benefit of people who live here. Public art generates an environment that people want to be around. And so it's a win-win situation. A city with public art is a city that thinks and feels," he said.