Rotorua woman Annie Olsen has seen firsthand what it's like to live with mental illnesses that make you feel isolated, lost and unloved.
Her son suffers from depression and anxiety and she works from home to ensure she can take care of him.
It's this insight that has inspired her to spread tokens of aroha around Rotorua in the hopes others who feel alone will find them and know there are people who care.
The tokens are small, homemade patchwork hearts with messages attached, which she started placing in public places around town last weekend.
Olsen has also started a Facebook page, Sharing the Aroha Rotorua NZ, to spread her message.