Kura Hingston is pleading with locals who have been sent a bowel testing kit to take the time to do it - it could just save their life.
The Rotorua woman is a member of the consumers' group championing the bowel screening programme in the Lakes District Health Board area.
Hingston, who is descended from Ngāti Manawa, Ngāti Whare, and Ngāti Porou, spoke to a small gathering of bowel cancer survivors, DHB staff and board members at Rotorua's Taharangi Marae 10 days ago, to mark the start of the health board's screening.
She is pleased participants can stay in the privacy of their own home to do the testing.