The global movement about reducing plastic waste and single-use plastic bags has made its way to Waimangu.
Waimangu Volcanic Valley staff decided to join the Plastic Free July movement by spending the past week collecting more than a dozen bags of litter from along Waimangu Rd - and that's just the beginning.
Waimangu general manager David Blackmore enjoys the breath-taking vista every morning going to work, and said the Waimangu team were passionate about protecting the landscape for their visitors, too.
"As you turn off State Highway 5 on to Waimangu Rd, you're treated to panoramic views over to Rainbow Mountain. The first glimpse of Mount Tarawera as you turn the corner takes your breath away," Blackmore said.
"We do so much to ensure that the scenic reserve that we operate in is pristine, it makes sense to expand that to our surrounding area."