A person has died after suffering a medical event and crashing into a powerpole in central Whakatāne.
A police spokeswoman said a car had gone off the road and into a powerpole on Commerce St near the Whakatāne McDonald's.
The sole occupant of the vehicle died, following what initial reports indicated was a medical event.
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She said the incident happened about 11.40am.
![Emergency services at the scene of the crash. Photo / Katee Shanks](https://www.nzherald.co.nz/resizer/v2/LITIY4OG4VX3F2EOQCW5SEWYMI.jpg?auth=f7f445a8c460a457f2fae970c76736ce800ba873d0c7c60fc4edace8a7c31435&width=16&height=12&quality=70&smart=true)
It appeared the person inside was suffering a medical event and ambulance staff were on the scene treating the patient, she said.