Too often lately I have heard of young people taking their own lives. In many cases it has come to a huge shock to people around them - the outgoing, popular person who seemingly had it all but were hiding private struggles behind the smiles.
Suicide is undeniably a massive issue in this country and one many don't like to talk about, seeing mental health problems as a reason for shame and embarrassment.
Thankfully, the conversations previous stoic and macho New Zealanders need to have are starting to be heard.
This week, on a show normally the domain of harmless pranks and laughter, TV comedian Jono Pryor made an emotional tribute to a mate who had died suddenly, pleading with those suffering a mental illness to know no one thought less of them for talking about it, for taking medication or for dealing with it. Afterwards, he was embraced by his friend and Jono and Ben co-star Ben Boyce. It was tough to watch.
The reaction, overwhelmingly positive, has been huge. While numerous health and community groups have been working hard to convey the same message for some time, the sight of those two 'blokey blokes' embracing and the simple but raw words of Pryor seem to have hit a chord.