One person has been flown by helicopter to Rotorua Hospital with serious injuries after a crash near Lake Taupō.
Police were called to the Western Bay Rd on State Highway 32 to a two-car crash.
A St John spokeswoman said one helicopter treated and transported one person.
St John and police initially thought the crash was on Whangamata Rd but have confirmed there was not a crash there.
A Fire and Emergency NZ spokesman said one fire truck was on the scene to help emergency services and no one was trapped.