"A lot of people are [dressed to theme] it's excellent, they are getting really into it.
Family-run artisan pasta business Pastamia has been attending the Rotorua Night Market for five years.
Luis Tredicucci from Pastamia said the markets had consistently grown, and had a positive atmosphere.
"We get regulars as well as lots of tourists and backpackers coming through, that has really increased over the years."
Night market attendee Gary Sullivan was impressed with the birthday celebrations.
"We come every Thursday, it's fantastic. It has gotten bigger and bigger. The Ciabatta Artisan bread has insane doughnuts and ciabatta bread. When the idea first came out I thought it was not going to work but now look at it, it's really great."